In this video, Colin, the owner of Duff's Meats 2 in Hastings, Minnesota, discusses the importance of maintaining homemade quality in their products. From selecting every ingredient in their spices to the way they smoke their meats, no corners are cut. Everything is done in-house, without relying on factories or robots, ensuring that their customers receive the highest quality products. Colin emphasizes that they focus on quality over price, always choosing the best meat to make their beef sticks exceptionally good.